THUY THUY DUNG PHAM

• PhD of Business at Feng Chia University, Taiwan 2023.
• Master’s degree in business management and Marketing at Western Sydney University and UEH, Australia and Vietnam 2014.
• Bachelor of International Trade at Foreign Trade University, Vietnam 2011.

University of Economics Ho Chi Minh City: 9/2023 – present

Position: Lecturer

Scope of work:

• Oversee two subjects: International Marketing, Globalization and Sustainability.

Weichai Vietnam: 2021 – 8/2023

Position: Vietnam Country Sales Manager

Scope of work:

• In charge of developing the Baudouin brand name (both French and Chinese origin) in the Vietnamese market.
• Build up and maintain strategic dealers in both the private sector and government sector.
• Liaison between designers, shipyards, registration, and owners for best delivery of equipment and effective cost.
• Close network with distributors, retailers, end-users, contractors, business associations, governmental departments, and related stakeholders.
• Planning and executing strategies to achieve sales targets,
• Data analysis for market reports, industry reports, and stakeholder reports.
• Propose marketing campaign strategies and execute marketing events to build and enhance brand awareness.
• Present as Baudouin/Weichai ambassador and customer-centric mindset.

Manage a team with sales and technical support in a multinational company.

Cummins DKSH Vietnam: 2019 – 2021

Position: Key Account Manager

Scope of work:

• Develop business in the FDI segment with foreign shipowners, foreign designers, and foreign shipbuilders.
• Liaison between designers, shipyards, registration, and boat owners for the best delivery of equipment.
• Liaison with local shipbuilders and local designers for building marine projects with foreign shipowners.
• Do reporting, plan, and execute marketing plans and events for the marine team.

OSC Marine Co., Ltd: 2017 – 2019

Position: Business Development Manager (remote)

Scope of work:

• Develop business with governmental customers, such as Maritime Administration, SBIC, and MOD shipyards.
• Develop and maintain business connections with suppliers for marine engines, gearboxes, and propellers.
• Liaison between designers, shipyards, registration, and boat owners for the best delivery of equipment.
• Demonstrate skills in dealing with high-ranking governmental officials. The capability of working with foreign suppliers for highly technical products.

Bach Viet JSC (Vietnam): 2011 – 2017

Position: Commercial Officer; Commercial Specialist; Import and Export Manager

Scope of work:

• As a commercial specialist: receive inquiries from big oil and gas customers in Vietnam, find foreign/local suppliers, negotiate local contracts with customers/foreign contracts with manufacturers, factory tours for checking the goods to make sure the quality, instruct the logistic department to handle importing procedures.
• As an import and export manager: looking for food suppliers and manufacturers to build up the relationship and reach dealer agreements, make strategies to promote the products of manufacturers in dealership relations, be in charge of local and international procurement, recruit, and training for new colleagues.

From 2013 until now

• Lecturer on foreign trade techniques at Southern Training Center - HCMC University of Economics.
• Lecturer on Strategic Management at Thanh Do University.
• Lecturer on Business English at the Southern Training Center - HCMC University of Economics